It is an obligation on every cosmetic product that the list of ingredients of the product is printed on the outside packaging. The names on the ingredient list of a cosmetic product are the official names that need to be used because of regulations, these are called INCI names. Alcohol is an official INCI name, but the ingredient that is (mostly) used in a cosmetic product is not consumer alcohol, but a fatty alcohol. Every ingredient has its own INCI name. This INCI name is an International standard name for cosmetic ingredients. INCI stands for International Nomenclature Cosmetic Ingredient, easily said International Names for Cosmetic Ingredients.
The first ingredient listed on a cosmetic product, the INCI declaration, is the ingredient with the highest content in the product. The last ingredient listed, is the one with the lowest content. Every single ingredient has its own function in a formulation. Sometimes an ingredient is added to a formulation to promote the function of one or more other ingredients. It is important to understand that there is a strong synergy between all ingredients in a product. On the other hand does not every ingredient fit in every formulation. It is of course the recipe that makes a product unique.
It is difficult for consumers to ‘read’ an INCI declaration, to interpret the INCI names the right way and to draw conclusions. It happens (to) often that people give their opinion about a formulation or an ingredient without having the right knowledge to do so. The result is that other users may become feeling misled, insecure, or even stop to use a product. The advice is to ask your question to the people behind the product to get the right information.
For our pump spray-on creams we use only ingredients that are beneficial for the skin or which are necessary for the formulation itself. So we do not use ‘useless’ or ‘popular but useless’ ingredients. We support the principle “less is more”.